Spurred by a small action against the excessive consumption of plastic during Ramadan, it became a big campaign in 2021. Today, this global movement not only stands for a plastic-free fast, but for a sustainable fast-breaking #GreenIftar overall – with sustainable food, economical water usage, fair consumption, regional economic activity and much more. This growth brought about big changes: #RamadanPlasticFasting has quickly become GreenIftar and has taken a big step towards internalisation.
The birth of this campaign happened five years ago. In 2017, two students at NourEnergy started with an innovative idea to master Ramadan without plastic consumption as much as possible: Action #RamadanPlasticFasting. This action was very well received in the Muslim community. Since then, more and more communities, Muslim university groups and circles of friends have been organising sustainable fast-breaking events.